Useful facts and advice for effective direct mail

Here are a few useful facts that will help you get the most from your direct mail campaigns.  We’re happy to give you more help when you call us.

1.  You have just 3.8 seconds to get the recipients attention! You need to get your key proposition across as quickly and clearly as possible.

2.  Accurate data increases response rates and reduces wastage.  Take advantage of our free data health-check. For more information call Steve Morton on 01795 415100 or e-mail steve.morton@orbitalmailing.co.uk.

3.  Postage Stamps providing better results on your direct mailing campaigns! Click here to read more.

4.  Reduce your postage costs with Advertising Mail. Click here to read more.

5.  Some useful Direct Mail facts:

25% of online purchases are prompted by catalogue and mailshots

91% of prospect direct mail is opened compared to only 11% of e-mails!

61% of people welcome receiving mail from companies of which they are already a customer

76% of people welcome direct mail if it gives useful information

Click here to read more useful facts

6.  FAQ's on bio-degradable and oxo-degradable plastics. Click here to read more.

7.  Campaigns that combine both direct mail and e-mailing campaign is most effective.  Orbital can help you with your e-campaign delivery too.

For more useful facts and advice about direct mail contact Steve Morton on 01795 415100 or e-mail enquiries@orbitalmailing.co.uk

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